Eva Longoria spanks Hollywood system for forgetting who its friends are
Damn. Yas Reina Eva.
"I think that film and television should represent the audience that consumes it. Latinos are the fastest-growing demographic in the world, but we’re the least represented on TV and film. The only way that’s going to change is to get behind the camera and bring those stories to life."
As we've pointed out, Latinos are 17% of the population but buy 23% of the movie tickets. That means we MexFlixers are punching way above our weight when it comes to supporting Hollywood product. And what do we get in return? A measly 5% of the roles and almost none of the awards.
Lowriders, finally, feels like an antidote to all that. Longoria plays Gloria, a super-sharp step-mom who knows how to diagnose a faulty spark plug and rock a classic chola bandana with eyeliner.
The other thing I love about the movie is it’s authentically told from a Latino point of view. It’s a Latino director, a Latino cast. The lead character, [played by] Gabriel Chavarria, is from East L.A. The producers and the consultants on it were people from the lowriding culture. We had so many people on set guiding the authenticity to represent this community on film.
See, Hollygüero, was that so hard?
Main Photo: Longoria on set with Montse Hernandez (left), who plays her daughter Isabel, and Melissa Benoist, who plays Chavarria's girlfriend, Lorelai
and TV should represent the audience that consumes it. Latinos are the fastest growing demographic in the world, but we're the least represented on TV and film.’
— Eva Longoria